Do you know enough about Google Places Optimization to make a difference in the results? Chances are you at least know some, but there is always much more to know when it comes to this very expansive field. Take the time to read over the following helpful techniques for better efforts regarding Google Places Optimization.
Google Places Optimization and Marketing Services
Surely you have heard that you have to make use of keywords, but how? First of all, you need to develop your list of keywords. Some will change from time to time as you see what works or as business trends. However, you need an established, working list of keywords to use. You’re going to optimize your content throughout your site by weaving these keywords into your content in a way that makes sense. With recent changes in regulations, keyword density should remain within the range of one to three percent. Anything above five percent is not good and can possibly get your site falling in the search engine rankings. Since you need these keywords in many strategic places, you must really think about where to add them. Put them in your titles, URLs, file names, descriptions, tags, and more.
You’re going to need an XML site map in order to make sure you have provided the search engine spiders a map for navigating your site. Especially if your site contains a high number of pages, you want to make sure that the spiders do not have a problem accessing them. This means you also need to check for broken links as well. If the spiders can’t gather that certain parts are networked and linked together, this is going to be detrimental to your Google Places Optimization efforts. It could happen all because of one broken link.
Google Places Optimization | Google Maps
Since you need to expand systematically to where you have at least 30 different pages for good Google Places Optimization, then you need a software that is going to check for those broken links. You’re not going to want to try and do it all by yourself.
Utilizing back links is a very good idea and popular strategy. You can submit your site’s URLs to various directories within your business niche. This will give you back links to further network your site and make it more likely to pop up in search engine results. Also, you can get back links by practicing the good habit of handing them out to others. You will likely get some in return. You can also ask for reputable sites to provide you with a back link. Back links can be provided through social media sites, as well as blogs, forums, and much more.
You’re going to have to understand that one of the most important aspects of Google Places Optimization is focusing on writing quality content, the best in your niche, using keywords that flow naturally. If you regularly update quality content, you’ve already won half the battle!
It’s time to make those Google Places Optimization strategies work for your site. Use everything you’ve read here as you design a plan for your success.