You must be thinking of how to utilize Google Places Optimization strategies in order to promote your site up the ranks in the search engine results. With so many things to consider, it can be hard to find a good starting place. Continue reading this article to learn more about Google Places Optimization techniques for your benefit.
Google Places Optimization Techniques & Helpful Tips
You’re going to have to seriously pay attention to the content that you produce. It’s very important that you devise a list of keywords that you can work from when optimizing your content. You should think creatively as quality content is very important when it comes to appeasing both the public and the search engines. You need a variety of different content as well, including images, videos, and text. Your images and videos need text and tags so that they are searchable and optimized as well. While your content needs to include the keywords, you must make sure that you stick within a density of five percent. Since you need to include keywords in many places, including tags, URLs, titles, and more, you must make sure you use them wisely.
You should always submit your site to the major search engines. This is a process, but you should do it correctly and a little at a time. Don’t forget other search engines around the world, and don’t forget to make your site available in other languages. This will help your Google Places Optimization efforts. Also, don’t forget to use local keywords as well because this will give you priority where you are for your local results.
Of course you need to focus on back links. This is important because you need to make sure that you’re doing everything you can to network your site with other sites within your business niche. You can do this by making sure that you ask for back links, by giving them, and by submitting your URLs to directories just as you do with search engines. Some directories do cost money, but there are plenty of relevant directories that don’t cost money, as well.
You want to make sure you have a solid site map in order to make sure that you are working towards making your site easily available. This helps navigation for the consumer as well as the search engine spiders. You must also make sure you don’t have any broken links, and you might need a software for checking this as your site expands. Speaking of expansion, you will want to make sure your site has at least 30 pages overall. You will have to build this over time, so don’t rush the matter. You must also provide your contact information clearly. This will benefit the customer immensely if you provide more than one way to contact you, and the search engine bots will notice this as well.
It’s time to get serious about indexing your site with the search engines. Utilize the various google places optimization techniques you’ve learned here as you get going today.